Archive for the ‘Consumer Trends’ Category

Fitbit to Google: Demise or Resurrection?

November 2, 2019 — After 12 remarkable years, it looks like the wild ride for Fitbit may be coming to an end. Maybe. Or maybe it’s on the verge of becoming a rising star in the Google universe. On Friday, the sale of Fitbit to Google for $2.1 billion emerged as a real story. Speculation about such a deal […]

Real Evidence for Steps to Prevent Dementia

October 25, 2019 — Any number of people want to sell you magic steps to prevent dementia. Lumosity had to pay a two million dollar fine in 2016 because it “preyed on consumer fears about age related cognitive decline.” But that hasn’t stopped the company. It’s just being more careful about falsely promoting its game to prevent dementia. Nonetheless, […]

Big Baby Food: Hooked on Sugar, Salt, and Fat

October 19, 2019 — Big Baby Food is preying on young parents and their children. That’s the gist of a story in the Washington Post this week. But we wonder how helpful this scary story is for parents who merely want to nourish their infants and toddlers. Simple guidance would be great. Marketing hype and righteous fear mongering, less […]

When Your Body Image Becomes Your Business Card

October 13, 2019 — The fitness industry is booming. But is it promoting fitness and health? Or is it promoting an unhealthy preoccupation with body image? Writing for The Lily, Nicole Chung reflects on this dilemma. Becoming a fitness instructor, she got herself into great shape. However, she found that her body image issues grew worse than ever as […]

Deceiving Consumers About What to Eat and Drink

October 11, 2019 — Is there such a thing as righteous deception? If you want to make your head hurt, try to ask yourself that in the context of plant-based food alternatives. Fake meat and fake milk are going mainstream. But the folks who make real meat and real milk don’t like it. Not a bit. They think these […]

Peloton: Hot Tech Stock or Fitness Spin?

October 7, 2019 — How can it be that fitness is so hot, yet obesity is stubbornly rising? Peloton is a case in point. It’s that uber-cool exercise bike selling for an appropriately cool $2,000 and up. Just in case you’re ready to part with some more cash, the company has a $4,000+ treadmill for you, too. But it […]

James Corden: A Clear Rejection of Bullying

September 15, 2019 — In response to Bill Maher’s suggestion for more fat shaming, James Corden has a simple message. “Let’s be honest, fat-shaming is just bullying and bullying only makes the problem worse.” Opening the Floodgates Corden opened the floodgates with his 8-minute response to Maher. Already, his clip has more than a million views on YouTube – […]

No Time For Hateful Public Figures

September 10, 2019 — Bill Maher has kindly reminded us that we have no time for hateful public figures. Friday he held forth with a hateful diatribe about fat people on his HBO platform. He says we need more fat shaming. According to him, the answer to obesity is to shame people into having smaller bodies. With talk about […]

Familiarity Bias to Fuel the Soft Drink Panic Machine

September 5, 2019 — Every day we get practical lessons in the power of familiarity bias. Repeat something often enough and people believe it. This week, JAMA Internal Medicine is feeding the soft drink panic machine. “New study links all soda to an early death,” says the Washington Post. CNN gets right down to it: “Want to live longer? […]

Junk Food Kills, Protective Food Saves, Hallelujah!

August 29, 2019 — Our food is killing too many of us. Healthcare is expensive and Americans are sick. Much sicker than many realize. Ten dietary factors are killing a thousand people every day in America. What shall we do? Count on protective food to save us. Out with the junk. In with protective nutrition. This gospel of dietary […]