Posts Tagged ‘consumer perceptions’

Starting Now: No More GMO Foods in the U.S.

January 3, 2022 — GMO foods have been a source of fiery controversy for a decade. Today, the USDA has pulled off a regulatory miracle. Starting now, there will be no more GMO foods in the U.S. None. Instead, we will call them bioengineered. USDA even has a friendly little logo for food companies to slap on their products. […]

How Come Vegan Isn’t the Best Plant-Based Diet?

January 5, 2020 — Is veganism having an identity crisis? On one hand, stories bombard us with the message that veganism is going mainstream. Vegan restaurant options are expanding crazy fast. A plant-based diet is supposed to be good for saving your health, your soul, and even the planet. But on the other hand, sticklers are quick to tell […]

Court Ruling: Diet Doesn’t Mean Much

January 2, 2020 — The 9th U.S. Circuit Court of Appeals has rendered a great truth this week. The word diet doesn’t mean much. That word is no guarantee that whatever it describes will make you lose weight. In fact, you might even gain weight. Said this San Francisco court in a unanimous ruling: The prevalent understanding of the […]

Urban Legends Fueling the Decline of Diet Coke

January 21, 2018 — Diet Coke has an image problem. It starts with the fact that consumers now hate its first name – Diet. Adding to its woes are a whole series of urban legends that the brand just can’t shake. In a desperate effort for a fresh start, now we have a whole new look for Diet Coke – bright, […]

This Is Nuts! No Nuts in Chock Full o’Nuts?

November 29, 2017 — Inexplicably, the folks who have been selling us Chock Full o’Nuts coffee for roughly 80 years have decided to fess up. Their coffee is not chock full of nuts. In fact, it has no nuts whatsoever. The new packaging says so. Boldly. Right on the label. Clearing Up Confusion Chock Full o’Nuts is a New York […]

Poised for an IPO, How Far Can Blue Apron Fly?

June 5, 2017 — Many meal and food delivery services are going belly up. But Blue Apron is ready to take its meal kit business through a public offering to raise a hundred million dollars or more.  After only five years, sales have grown explosively, reaching $795 million in 2016. Losses – $44 million in 2016 – are growing, too. And […]

Health Claims Handy for Confusing Consumers

April 30, 2017 — What does it mean when a food label says the product is healthy? For the last six months, more than a thousand public comments have poured into FDA. Two answers rise to the top. Health claims on a food label seem to be good for a bump in sales and for confusing consumers. Peculiar Advice […]