Monetizing Outrageous Health Claims
July 29, 2018 — We live in an age of truth decay. Rand researchers have a book for you on the political phenomenon. But you can also find a business model for health and wellness that relies on a disregard for facts. In the New York Times Magazine this week, Taffy Brodesser-Akner explains Gwyneth Paltrow’s strategy for monetizing outrageous health […]
